Clash of Kings: Reviving its Success

15% boost in revenue

Within the first year following the Aptoide Connect integration, Clash of Kings’ revenue increased by 15%. The goal of having a close collaboration with developers to produce events and promotions resulted in boosting user spending and encouraging new users to make their first purchases.

It’s hard to generate new money for a game like Clash of Kings, which is already well known. With a single integration and a single location to handle several channels, Aptoide Connect and its billing system make it simpler to monetize across many marketplaces.

The increase in the number of paying users on Aptoide Connect channels did not have an adverse effect on Elex’s Google Play revenue. As a result, Elex’s former revenue stream grew by millions thanks to new, high-quality users.